A new era for business development
Over the past 70 years, we have gone from being a small world on a big planet to becoming a big world on a small planet. While some have prospered during this transformation, it has come at a significant cost. Our economic system now threatens the fundamental functions of our planet, and we are confronted with unparalleled sustainability challenges. This era is known as the Anthropocene—the geological epoch of humankind.
In the Anthropocene, environmental, social, and technological trends all follow exponential patterns. This creates a hyperconnected and ambiguous world that is changing more rapidly than ever before. Many business models that have been successful in the past are quickly becoming outdated in this new context.